KELOLAND: Rhinestone Plowboy one of winners for snowplow contest
SIOUX FALLS, S.D. (KELO) — The South Dakota Department of Transportation announced the winners of the annual snowplow naming contest.
https://www.keloland.com/news/local-news/rhinestone-plowboy-one-of-winners-for-snowplow-contest/
This year, four of the winning entries were submitted by elementary classrooms. Preschoolers in Jones County named their local snowplow “Scoopy Scoopy Doo.” Staff at the Lantis Enterprises in Spearfish submitted the winning name of “Rhinestone Plowboy” for the Belle Fourche Area.
A staff member at Lantis described in the news release how the contest started. “We originally started entering a snowplow name simply as a fun way for everyone in the office to participate,” Merida Smith of Lantis said in the news release. “While it may not be a traditional holiday, “Snowplow Days” perks up the entire office. Throughout the week, employees can submit as many name ideas as they’d like, and then the whole staff votes on a favorite to officially submit to the SDDOT contest.”
Once the contest was closed to the public in mid-December, SDDOT staff voted on the submissions. All named snowplows from the previous five contests are in active service within the SDDOT fleet across the state.
“I wanted to thank our SDDOT winter maintenance staff members for their dedicated efforts to keep our roads clear and travelers safe during winter weather,” DOT Secretary Joel Jundt said in a news release. “We truly strive to be the primary resource for South Dakota travelers throughout the year, and I appreciate those who regularly use SD511 to guide their travel decisions, whether during the height of a winter storm or summer construction.”
2025-2026 snowplow naming contest winners:

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© 2026 State of South Dakota. All Rights Reserved.
Becker-Hansen Building
700 E. Broadway Ave.
Pierre, SD 57501
Modern Logic